56. The following appeared in a brochure promoting the purchase of local franchises for a national chain of gyms.
"Now is the time to invest in a Power-Lift Gym franchise so that you can profit from opening one of our gyms in your town. Consider the current trends: Power-Lift Gyms are already popular among customers in 500 locations, and national surveys indicate increasing concern with weight loss and physical fitness. Furthermore, last year's sales of books and magazines on personal health totaled more than $50 million, and purchases of home exercise equipment almost doubled. Investing now in a Power-Lift Gym franchise will guarantee a quick profit."
57. The following appeared in a memorandum from the president of Hyper-Go Toy Company.
"Last year, sales of our Fierce Fighter toy airplane declined sharply, even though the toy had been a top seller for three years. Our customer surveys show that parents are now more worried about youthful violence and are concerned about better education for their children. Therefore, to maintain profits we should discontinue all our action toys and focus exclusively on a new line of educational toys. Several other toy companies have already begun marketing educational toys and report sales increases last year of 200 percent. And since the average family income is growing, sales of new Hyper-Go toys should also increase."
58. The following appeared in a memorandum from a vice president of the Megamart department store chain.
"For the third year in a row, the average household income in our country has risen significantly. That prosperity means that families are likely to be spending more time and money on leisure activities. Megamart stores should therefore concentrate on enlarging and promoting its line of products typically used in leisure activities: athletic and outdoor equipment, televisions, gourmet cooking equipment, and luggage and travel accessories."
59. The following appeared in an article in a magazine for writers.
"A recent study showed that in describing a typical day's conversation, people make an average of 23 references to watching television and only 1 reference to reading fiction. This result suggests that, compared with the television industry, the publishing and bookselling industries are likely to decline in profitability. Therefore, people who wish to have careers as writers should acquire training and experience in writing for television rather than for print media."
60. The following appeared in the editorial section of a student newspaper.
"In a recent survey, most students who were studying beginning Russian gave higher course-evaluation ratings to classes taught by non-native Russian speakers than to classes taught by native Russian speakers. The reason that the non-native speakers were better teachers of Russian is easy to see: the non-native speakers learned Russian later in life themselves, and so they have a better understanding of how the language can be taught effectively. Therefore, in order to improve instruction for all languages and also save money, our university should hire non-native speakers as language instructors instead of trying to find and recruit native speakers."
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